Day 1 (Monday, June 7: 9:00 AM- 12:00 PM): Overview of the e-commerce landscape and current trends, Logistics Dominican Republic and Import & Export Tax benefits:
- Identifying emerging trends and current content strategies of the e-commerce landscape;
- Understanding basic e-commerce metrics and approaches to measure impact;
- Assessing effectiveness of marketing channels to acquire users and drive sales;
- Best practices for providing great user experience and customer service;
- Shipping possibilities via Don Andres to and from the Dominican Republic;
- Current Import & Export Tax benefits and exemptions.